COMMUNICATION STRATEGY – GUIDE
Welcome to the Mobility for Youth guidance for creating of digital communication strategies that will raise awareness of young people on importance of youth mobility activities and further boost their engagement into your activities.
What is this guide about?
In this guide you will find useful information about what is a communication strategy for youth organizations, its benefits, steps on how to create the communication strategy in order to engage young people and raise awareness about youth mobility with accompanying examples, hints and tips & tricks that can be useful while creating it.

Table of content
- Communication strategy guide
- What is a Communication strategy?
- What are the benefits of having a Communication strategy?
- Steps of creating a communication strategy
- Define the communication objectives
- What are the benefits of having a Communication strategy?
- Develop the key messages
- Choose the communication tools & specify the timeline
- Tips & tricks for writing unique messages
- Define the responsibilities
- Check financial and human resources
- Develop the key messages